The Beastie Boys were a brand unto themselves, with a huge fan base and some of the greatest MTV videos ever made. We can see now that they also were masters of repurposing content. Find out what your content marketing can learn from the Beastie Boys.

Fear of chaos and the unknown plague businesses struggling with the changing landscape of marketing today. CMI contributor Robert Rose suggests that to create engaging content, you have to hug the chaos.

In 2012, CMI contributors talked about everything from content marketing strategy to distribution. Here's a rundown of more than 60 of those content marketing essentials that we all can use to boost our efforts in the new year.

Over the past few months, we have kicked around a great number of content marketing ideas that can contribute to your success in the new year. Today we zoom in on three content marketing strategies to really get serious about in 2013.

In 2010, GEICO spent $745 million on advertising. You know -- the talking gecko ads? What if GEICO spent more on supporting content creation than on buying ads? Think about who you could partner with for content creation.

On the web, a dull cover is a sure way to kill your white paper landing page conversion rate. But anyone on your content team can create a stunning cover in minutes. Use these steps to spice up your content design and create compelling covers.

Amanda Nelson of Salesforce Marketing Cloud talks about her organization's compelling content engine and how her team keeps it fueled and running smoothly with an international corps of writers.

Scouring the web for tidbits on the film's progress and delighting in each new trailer, movie fans eagerly awaited the release of "The Hobbit." Now that it has opened, here are content marketing strategies that can be learned from the run-up to the film's release.

Content marketing continues to gain acceptance at all types of companies, and many believe it's now mainstream in business. Here are 5 effective content marketing habits you can use to help your company stand out in the growing crowd.

Since listeners often download audio from your podcasts to their devices, there's no "click" to tell you that they listened. But there are several ways to measure the effectiveness of your content marketing podcasts. Find out how.

Choose a helpful and informative book from this list for every one of the content marketers on your holiday gift list this year.

Visual content is a powerful tool for increasing engagement, shares and responses in content marketing. Use these tips to punch up your visual content creation.