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7 Tips We Learned Analyzing 75 Content Marketing Examples

Need some content marketing inspiration? Look to our new e-book, 75 Examples to Spark Your Content Marketing Creativity, which serves up some exciting content efforts and illustrates best practices for a wide range of tactics and formats.
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17 Content Marketing Tips for Any Size Budget

How do you drive marketing results without a budget? The answer for me was to publish customer stories, repurpose existing content, and interview folks. Here are 17 guerilla content marketing tips to create your own success.
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3 Things to Learn from the World's 3 Most Popular Blogs

I like learning from people who know what they’re doing. The three most popular blogs in the world demonstrate three powerful lessons that you can implement. Discover which three sites and the practical tip each one offers you.
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Intelligent Content: What Does ‘Reusable’ Mean?

Want to make your content more intelligent? Make it more reusable.
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Keep Content Flowing With This Easy Agile Marketing Tool

Nothing seems different, but suddenly you’re rushing to make deadlines, editors are stressed, and the whole process has become frantic. Step back and figure out where the workflow is breaking down with this Agile Work in Progress tool.
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10 No-Cost Tools to Help You Conquer Writer's Block

A few minutes ago, you were ready to create great content, and now you simply don’t know what to write. How can you overcome writer’s block? These 10 tools can help you craft stellar content even when you’re terribly uninspired.
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This Week in Content Marketing: Facebook's Move to Swallow Publishers

In This Old Marketing, Joe and Robert talk content marketing technology transactions and ask if Facebook News signals the end for publishers or is a stairway to heaven. Plus, can brands create a Mad Men-type show, and rants and raves.
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Case-Study Writing Made Faster, Better, and Less Painful

Over 75% of content marketers use case studies. But, let’s be honest. The tried-and-true formula doesn’t exactly inspire creativity or good storytelling. Follow these three steps to craft your case studies faster and grow their appeal.
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Analytics for Intelligent Content: Are You Asking the Right Questions?

Analytics data can give you answers, but only if you ask the right questions. The more personalized your content, the more complex – and important – the questions.
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10 Actionable Tips to Craft a Killer Quiz

Quizzes are simply irresistible, and people love ’em. But how do you create a quiz that people can’t wait to take, share, and be converted. Here are 10 actionable tips that will help you to create a killer quiz today.
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5 Ways to Help Clients Get Their Guest Blogging Down to a Science

When executing guest-blogging strategy, it can be tempting to focus on website traffic, audience, authority, backlinks, and gloss over what comes before that magical finish. Here are five things to do to make the shiny finish possible.
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7 Lessons Learned While Growing Our Blog to 800,000 Visits in 60 Days

Canva’s blog generated over a quarter-million visits in two months. Then it went stagnant. With an updated strategy and another 60 days, Canva grew the blog to 800,000 visits. Learn its seven lessons to help your blog grow too.