Google started cracking down on duplicate content years ago. Its lesson is simple: Do not copy content from others; do not create multiple sites with the same copy. But what happens when content syndication enters the picture?

Does the thought of starting meaningful conversations in a sea of thousands at a conference paralyze you? Relax and read these 55 tips for networking at a big conference from Content Marketing World attendees, staff, and presenters.

If you want to save your content from the sad fate of being forgotten and left to die immediately after you post, leverage these three techniques to extend your content’s life from 18 minutes to forever.

Are you under-investing in research — the type of research that will help uncover how you will distribute and promote your content to influencers and media before you create it? Then you’ll want to read this.

Smart content marketers care about how to build a community, connect with it, and make the brand part of their audience’s life. Instagram’s new feature offers an avenue to do that. Here are six tips to get you started.

This week, the guys share secrets of successful podcasting and look at why journalists are hating on Facebook more than ever. They also explore a possible Twitter acquisition, rants, raves, and an example of the week from Petfinder.

Companies like New Balance and AT&T are investing in museum-type installations to describe their history. Learn what drives these immersive experiences and what to consider if you’re embarking on a museum project.

What might have started as useful, usable content created in a consistent way has turned into a mess. Inconsistency reigns, and the content experience suffers. Enter the content template. Start with these six steps.

With the release of B2B Content Marketing 2017: Benchmarks, Budgets, and Trends—North America, we learn that the majority of organizations are more successful with content marketing than they were one year ago and how the top performers stand out.

Our ability to recall information and feel emotion from content is better with visuals. That’s why in a world overloaded with content, infographics are still effective. Learn how these 11 companies elevated their content with visuals.

Actually measuring content marketing success can be challenging in practice. Customer journey mapping, attribution modeling, and segmentation can help you improve and more accurately measure your content marketing efforts.

As CMI’s This Old Marketing podcast approaches its 150th taping, Joe Pulizzi and Robert Rose wax philosophical about why podcasting is so powerful, and the rookie mistakes they now avoid.