2017 is shaping up to be a year of big changes. Don't get caught unprepared: Check out these 11 top e-books to help you achieve content marketing success no matter what the future may have in store.

Whether you are looking to start 2017 with a shiny new strategy or just wishing your existing initiatives could be more organized, efficient, or effective, our plug-and-play marketing plan tool set has something for everyone.

Content Marketer of the Year finalists developed and executed a lot of great ideas for their content marketing programs. CMI’s head of content shares the six ideas she’s stealing from them.

No matter your content marketing goals, you need to master content creation, distribution, and social amplification if you expect to succeed. Here are 15 tools, templates, and checklists to get you started in the right direction.

How many of the almost 366 blog posts from CMI did you read this year? You probably didn’t get to them all. Here are the 12 most popular posts from 2016. We estimated the time to read so you can choose according to the time you have.

Didn’t have time to read every page of Chief Content Officer magazine in 2016? Its editor shares 15 highlights to help you become a better marketer – more efficient, more creative, more ambitious, and even more fulfilled.

This week, we talk truth about Facebook's plan for dealing with fake news, and get stirred up by some murky stat soup. We also beg an author to reach his moment of zen, and share rants, raves, and a TOM example from OpenView Partners.  

To inspire your content marketing programs, we’re sharing some of our most popular and favorite videos on the Content Marketing Institute YouTube channel. Discover the top five videos of 2016 plus six more favorites.

Don’t innovate your content. Improve on what you’re already doing. Then improve on it again. That’s where your competitive advantage and success lie. Now how do you decide which improvements to make?

How can we build a bridge between content marketing and journalism? An award-winning journalist turned content marketer shares five lessons that have carried over and things you can start doing today.

Marketers who put data at the heart of their efforts outperform their counterparts on just about every front. Yet, data fills many marketers’ souls with dread. To help, here are eight vetted business intelligence tools.

A number of newsworthy activities related to the content marketing industry appeared on the radar this month, and CMI founder Joe Pulizzi believes they could work as a crystal ball for content marketers as we move into 2017.