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Stephanie Stahl

Stephanie Stahl

As managing director of Informa Connect’s martech group, I lead our marketing, insights, and innovation portfolios, which includes the Content Marketing Institute. Previously, I served as VP of content marketing for the technology portfolio at UBM (acquired by Informa in 2018), providing strategic guidance on content development, content optimization, audience engagement, and go-to-market platforms for technology clients. With more than three decades of media and event experience, I love helping shape new multimedia content and event experiences. I live in the Washington, DC, area with my husband, and we enjoy taking care of our many pets and visiting our two daughters. Connect with me on LinkedIn.

Stories By Stephanie Stahl

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Email Drip Campaigns: How to Make Them Smart and Blunder-Free

March 26, 2017
Email drip campaigns are powerful ways to build loyal audiences and share your great content. But they can also fail miserably. Common – but easily avoidable – mistakes are enough to make babies cry and ruin your sender reputation.
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A Simple Trick to Make Your Content Magnetic and Memorable

November 14, 2016
A twin sister. A business blog author. Should a B2B content writer reveal both identities? Yes, B2B content writers should go beyond a corporate bio and formal language to build trust by relating to people on a more personal level.