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Leslie Carruthers

Leslie Carruthers

Leslie is founder and President of The Search Guru, a 14-year-old digital marketing agency providing businesses visibility, targeted traffic and improving conversion rates. A seasoned Internet marketing professional (1999) trained by early SEO icons, Leslie holds a journalism degree and was named one of the Top Women in SEO for 2012 and Content Marketing Influencer and Expert to Follow into 2019. Leslie has presented to the national Direct Marketing Association, SMX West, General Electric and other national and regional groups. Follow her on Twitter @TheSearchGuru.

Stories By Leslie Carruthers

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6 Brands Share Real Content Marketing Examples That Convert

March 30, 2020
Learn how six brands, from a surfboard business and a stock photo company to a major consumer brand and a health care practice, delivered content that worked for them and their audience. Real results revealed.
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How 6 Brands Stand Out and Get Results from Content Marketing

December 6, 2018
Imagine if your FAQ section led to a 34.7% increase in revenue or your blog conversion rates grew by 800%. Discover how six companies in six industries don’t have to imagine those numbers, they’re finding that kind of success today.
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4 Case Studies Show How to Crush It With Out-of-the-Box Content Marketing

February 7, 2018
How does a brand create content that stands out in a crowded world? Check out these four out-of-the-box case studies from multiple industries and learn how to get similar results for your brand.