Stories By Julia McCoy
Content Creation Robots Are Here [Examples]
What’s the role of bots (AI) in content creation? A growing one. From corporate earnings reports to election results coverage and even reports from the Olympics, high-profile media are using them, and brands are too.
9 Stats That Will Make You Want to Invest in Content Marketing
To be successful, marketers must add value to consumers’ lives. The fundamentals behind content marketing bring that relationship-building value. But don’t take our word. Let these nine statistics do the talking to persuade naysayers.
4 Strategies to Earn Natural, High-Quality Links for Your Content
Almost all the top rankings in Google have one thing in common – a backlink. Another site thought well enough of the content to link to it. But how do you get those high-quality links? You must earn them. Here’s how to start.
How Great Anchor Text Keeps SEO Afloat
Google’s algorithm standards have developed into incredibly human friendly, reader-oriented practices. As such, user intent is the key to creating the content that enhances the relevance of your pages and improves your SEO.
15+ Worthless Words to Cut to Improve Your Readers’ Experience
None of us likes flab. A chunk of copy stuffed with words that don’t need to be there drives readers away from your content. Get rid of these 15-plus words to improve your readers’ experience.
Why is Content Marketing Today’s Marketing? 10 Stats That Prove It
Content marketing is the wave of the future. Want to make sure your executives get that? Here are 10 stats to help you make the case for content marketing.
Proper Keyword Research Guide In a Nutshell
The importance of keyword research remains steady, but the methods have evolved as search engines grow more intelligent and users change the way they search. Here’s a brief, functional guide to keyword research in today’s environment.
Grow Your Pinterest Following: 5 Simple Steps for Brands
With over 80% of its 30 billion pins coming from re-pins, Pinterest is a great place for marketers who want to produce engagement. These five foundational tips can get you started optimizing your Pinterest profile for the best results.
The Best 9 Analytics to Help with Content Audits
A content audit is a great way to maintain or improve the quality of your content. Breaking down your website piece by piece and evaluating the analytics provides invaluable information for content development and conversion success.
10 No-Cost Tools to Help You Conquer Writer's Block
A few minutes ago, you were ready to create great content, and now you simply don’t know what to write. How can you overcome writer’s block? These 10 tools can help you craft stellar content even when you’re terribly uninspired.
9 Free Analytic Tools to Measure Your Content Effectiveness
Analyzing the impact of your content doesn’t have to be costly. These nine tools allow you to evaluate how well your content contributes to your content marketing goals, and to identify what needs to be adjusted for better results.