Still tentative when it comes to video? Get over it. A longtime video tinkerer says all marketers should be producing video in-house. Read his advice for fearful marketers and tips to shoot your very first video.

Hiring and retaining talent is an ongoing struggle. Learn what the research shows about content marketing hiring – from the biggest geographic markets to role-specific salaries, and from desired skill sets to retention activities.

Need something to snap you out of your slump? Turn to your fellow marketers for advice about 12 books and podcasts that are practical, inspirational, and downright fun.

The Weather Channel can literally save lives by sharing information on social media. Go behind the scenes with its social media specialist to learn what they do, why they do it, and how live-streaming can be done effectively.

One in four B2B companies have print magazines, and print ranks as a top contributor to their content marketing success. Discover how nine B2B companies are breathing life into their print magazines.

Mark Hamill is social media savvy (though he says he’s a neophyte). Read about his foray into the Twitterverse and the lessons he’s learned from his successes and wrong turns, including the trailer mistake for Star Wars: The Force Awakens.

Do you have that one app or tool you instinctively tap or click? Seven marketers share their most-loved apps or tools, from video editing to idea planning, that make their work life a little easier.

Before he was the best-selling author of The Martian, Andy Weir was a computer programmer who wrote and posted short stories on his website. Now working on his second manuscript with Random House, Andy reflects on his creative journey.

As virtual and augmented reality get a foothold, marketers must understand how and when to dive in. An early pioneer in VR for brands shares the lessons she learned and several organizations already doing it well.

Didn’t have time to read every page of Chief Content Officer magazine in 2016? Its editor shares 15 highlights to help you become a better marketer – more efficient, more creative, more ambitious, and even more fulfilled.

Adidas Group launched a new content platform for athletes and athletes at heart. The executives who created and implement it share the strategy behind the venture, and how the company plans to differentiate itself in a crowded field.

Effective data visualization is much more than creating a flashy graphic. Harvard Business Review’s senior editor shares how to transform the power of complex ideas into understandable and shareable visuals.